Where You're from or Where You're At
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Hip-hop can potentially be seen as one of the last modern genres to be grounded in place in the ever increasingly globalising world. Place forms a key marker for many rappers, attaching the music to a location that creates a relational element for audiences as well as an identifier for the performer. The relationship between hip-hop and place is an often discussed topic within hip-hop studies, with everything from flow, sound, video, style and image analysed and defined within the context of a local or global hip-hop scene. Is it possible, however, to map hip-hop based on these references to place? This research will look to map spatial data related to hip-hop within the context of where rappers emerge in the city of London. By attempting to capture the data through online resources, the proposed method will aim to tag a specific place to a rapper in order to geolocate them spatially. Through doing this, the research will attempt to analyse how the distribution of rappers in the city has changed over time and what could be the reasons for this. Amongst discussions within hip-hop studies, there is a general consensus that rappers emerge out of impoverished neighbourhoods in urban centres (Rose, 1994a). This research will also use unemployment statistics to attempt to assess to what extent this is the case in London.