Tweeting 'truths': rumour and grammars of power in Kenya
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Date
17/11/2022Author
Galava, Denis
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Abstract
This study examines rumour as a mediator of public discourses in Kenya. It focuses on
rumours that followed the killing of Chris Msando – a senior election official with the
Independent Electoral and Boundaries Commission – and his friend Carolyne Ngumbu a
week before the 2017 elections. Although earlier research on rumour exists, it is limited to
oral societies and overlooks the versatility of structure and functions of rumours. Therefore,
I study the interface between rumours, Twitter and the politics surrounding the two deaths.
The research is informed by four objectives: to trace the history of rumour as an area of
study in Africa; evaluate the role of Twitter in the creation, circulation, and use of rumour in
contemporary Kenya; discuss the uses of rumour for government and individuals; and
analyse how the interface between rumours and Twitter impact on the everyday life in
Kenya. I use close textual reading of rumours and informal conversations to corroborate
data scraped from Twitter. I then apply four theories: Fairclough’s Critical Discourse Analysis
(1995) to unpack the meanings in rumours and informal conversations; Paul Ricoeur’s
(1973) notion of hermeneutics of suspicion as popularised by Felski (2011) to analyse the
rumours; Deleuze and Guattari’s (1987) metaphorical rhizome to understand the
amorphousness of rumours; and Jodi Dean’s (2009) concept of communicative capitalism
to determine the extent to which communicative technologies of popular and social media’s
appropriation in rumourous conversations evoke political awareness among different
interlocutors. This thesis argues that rumours have changed and been changed by Twitter’s
communicative cultures, owing to their structural complexity and the growing alertness
among the general publics about the necessity of self-expression in a country where a
majority of citizens have accepted democracy as the most desirable basis of political
organization. Thus, contemporary rumours emerge from the process of co-creation in an
amorphous public struggling to assert its identity through competing and alternative
narratives it creates. The rumours are also subject to simultaneous archiving and transcend
space and time. Furthermore, rumours on Twitter rarely filter to oral communities and vice
versa, and are underpinned by ethnic sensibilities, historical mistrust, and national politics,
all of which are the underpinning logics of Kenya’s experiments with democracy. This study
demonstrates that viewing rumours as a weapon of the marginalised limits the scope of their
value as knowledge, since the domination-resistance binary obscures the cultural and
historical influences on creativity and appropriation of Twitter for rumourous communication.