Effect of framing on product choice: role of involvement and risk
dc.contributor.author
Slattery, Brydne
en
dc.date.accessioned
2016-09-19T16:29:27Z
dc.date.available
2016-09-19T16:29:27Z
dc.date.issued
2015
dc.description.abstract
en
dc.identifier.uri
http://hdl.handle.net/1842/16773
dc.publisher
The University of Edinburgh
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dc.title
Effect of framing on product choice: role of involvement and risk
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dc.title.alternative
The effect of framing on product choice: role of involvement and risk
dc.type
Thesis or Dissertation
en
dc.type.qualificationlevel
Undergraduate
en
dc.type.qualificationname
MA Master of Arts
en
dcterms.accessRights
RESTRICTED ACCESS
en
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