Marilyn Monroe, Posh Spice and Me: Personality, Property and Privacy

Abstract

The paper discusses the impact that advances in technology, specifically the ability to capture an image using photographic media, has raised questions: legal, moral and ethical, over the use and exploitation of such imagery. This paper considers two areas both of which concern the subject and the power that subject has over the image. The first is the extent to which control can be exerted over exploitation, and the second is the extent to which control can extend to digital manipulation. Both may be considered under the much broader head of personality rights.